SAN SAN GEAR 산산기어 공식 온라인 스토어

SAN SAN GEAR X SEALSON
An unidentified package is passed across the city. Strangers encounter one another through brief exchanges of glances and fleeting contact, while an unknown figure follows their movements. Although they initially appear to be separate and unrelated, they are ultimately connected by an invisible network, much like a cable.
Another Light of the City explores the established rules and structures that shape urban life, as well as the alternative forms of connection that emerge within the spaces between them.
산산기어 FW26 CABLE 컬렉션 룩북, 후드를 쓴 모델의 측면 착용 사진
SAN SAN GEAR FW26 - ‘CABLE’ collection
SAN SAN GEAR’s Fall/Winter 2026 collection, titled “Cable,” defines a new direction for the brand—one centered on refined looks, restrained design, and timeless form.

Moving beyond the identity built around strong individual pieces, SAN SAN GEAR focuses on the completeness of the entire look. Clean compositions and clear silhouettes allow the wearer to naturally project their own identity onto the garments.
산산기어 FW26 CABLE 컬렉션 이미지, 흰 끈으로 묶인 돌
산산기어 FW26 CABLE 컬렉션 룩북, 회색 후드 니트를 입은 모델
“Cable” explores the invisible tension of today’s hyper-individualized society,
where individuals appear independent yet remain deeply connected through invisible networks and flows of data.
The collection draws on this contradictory connectivity, alongside the cold tension and concealed utility of the Cold War era, reinterpreted through a contemporary lens.
The cable becomes a metaphor for connection, boundaries, and hidden purpose.
These ideas are translated into the garments through high-density shell fabrics, precise panel lines, seamless construction, and concealed utility details.
Hidden drawstrings and internal channels allow the wearer to adjust the garment and create a sense of separation from external noise.

Ultimately, SAN SAN GEAR presents a balance between sculptural form and concealed functionality, proposing clothing as an organic system
that supports the individual within an increasingly hyper-personalized everyday life.
산산기어 CABLE 컴필레이션 앨범 커버
SAN SAN GEAR presents ‘CABLE’, a compilation album created in collaboration with artists from around the world, alongside the launch of its FW26 ‘CABLE’ collection.
Featuring four tracks, the album brings together Seoul-based Mount Xlr, Japan’s kimishima ohzora, Canada-based ouri, and the Netherlands’ bby eco. Each artist translates their own interpretation of ‘CABLE’ into an individual track, while the four pieces organically intertwine to form a continuous sonic journey.

‘CABLE’ is the result of translating SAN SAN GEAR’s vision for FW26 into the medium of music, expanding the collection’s sensibility and worldview into a new form of narrative.

The album will be available from 6 PM on the 20th across major music platforms worldwide, including Spotify, Apple Music, and Melon. It will also be available for listening at the SAN SAN GEAR flagship store.
Listen on Spotify
Listen on Apple Music
Listen on Youtube
산산기어 한남 플래그십 스토어 매장 내부
SAN SAN GEAR 2nd Flagship Store 'HANNAM'
산산기어 한남 플래그십 스토어 콘크리트 벽 진열대
A stage device to explore the coexistence of opposites.

Everyday and extraordinary, inside and outside, stillness and movement, softness and strength, comfort and tension, non-authority and authority, privacy and openness the space acts as a mechanism through which these opposing qualities alternate and transform.
Preserving parts of the house while layering scenes of the public space, The transitions between different scenes engage both the visual and emotional senses.
산산기어 한남 플래그십 스토어 건축 입면도
산산기어 한남 플래그십 스토어 건물 외관
산산기어 한남 플래그십 스토어 평면도
산산기어 한남 플래그십 스토어 원형 전시 공간
산산기어 한남 플래그십 스토어 콘크리트 기둥 사이 통로
산산기어 한남 플래그십 스토어 의류 행거 공간
산산기어 FW26 CABLE 룩 1, 블랙 롱코트와 백팩 뒷모습
look 1
산산기어 FW26 CABLE 룩 2, 차콜 후드 재킷과 블랙 팬츠
look 2
산산기어 FW26 CABLE 룩 3, 퍼플 패딩 재킷과 블랙 팬츠
look 3
산산기어 FW26 CABLE 룩 4, 그레이 집업과 와이드 팬츠
look 4
산산기어 FW26 CABLE 룩 5, 블랙 후드 코트
look 5
산산기어 FW26 CABLE 룩 6, 블랙 후드 코트 뒷모습
look 6
산산기어 FW26 CABLE 룩 7, 블랙 후드 코트를 입고 걷는 모델
look 7
SANSANGEAR 26FW [Cable] focuses on structure and function revealed through metaphor rather than overt design.
STRUCTURE + FUNCTION
Like the information warfare of the Cold War era, each element avoids display yet remains clearly connected, creating a quiet sense of tension.
Moving beyond its previous image centered on strong individual pieces, SANSANGEAR expands its interpretation so that the completeness of the outfit and the silhouette itself become the message.
Within a restrained exterior stripped of excess, utility and purpose are embedded, allowing the wearer to naturally project their own body and movement into the garment.
This season presents a new direction for SANSANGEAR—one where form and function exist in balance, remaining relevant beyond the passage of time.
산산기어 26FW CABLE 캠페인, 공중전화 부스 안의 모델
산산기어 26FW CABLE 캠페인, 타일 벽에 기댄 모델
산산기어 26FW CABLE 캠페인, 가방을 든 모델
산산기어 아카이브, 흑백 실루엣 그래픽
WACK
산산기어 아카이브, 지하도 난간 옆의 세 남성
산산기어 아카이브, 지하도를 걷는 남성
산산기어 아카이브, 아파트 정원에 선 가면 쓴 인물
SKINOMAKASE by JINJINNEEDLE
산산기어 아카이브, 주차장의 부서진 차 앞에 선 여성
산산기어 아카이브, 누운 인물을 새긴 은색 부조
Room 302 by Anna Vosse
산산기어 아카이브, 침대 옆 바닥에 누운 인물
산산기어 아카이브, 흰 커튼을 쥔 인물
산산기어 블루와 블랙 투톤 패딩 재킷을 입은 모델
산산기어 CABLE 캠페인, 이어폰 줄이 얽힌 사람들 사이의 모델
산산기어 블랙 후디와 슬링백 뒷모습
산산기어 CABLE 캠페인, 흰 줄을 감으며 앉아 있는 모델